Finding your purpose and making a living at it

Overall I am really happy. It is in my DNA. However sometimes I wonder why am I doing what I am doing. Do you know the feeling?

On a day like this I just start answering these questions again.

Why am I doing this?
How can I attract a great community?
What is my strategy?

Find your purpose

Every now and then you need to write down the answer to these questions again. There is no use working on things that just keeps you busy. I want to make a difference.
You want to make a difference.

Some of the answers I have written down this morning when I asked the Why question again. I want to:

  • help the self-employed to help more people and spread their message
  • help independent professionals to earn more money and support their community
  • help entrepreneurs in developing a wealthy balance in building their business and enjoy their family

Finding your purpose and making a living at it

Last week I came across this venn diagram. It was shared a number of times on Facebook.

The original is by Dorothy Shapland and can be found on Reflecting on “What I do”

It is a great diagram that you can use to find your bliss.

Answer the following questions:

  • What you love
  • What the world needs
  • What the world will pay for
  • What you are good at

In the core of this diagram you will find your bliss. It is where the answers to these four questions come together.

My Bliss

As an example I will answer these questions as I have written down earlier today in my diary.

What the world needs

  • Successful Entrepreneurs that help people
  • Entrepreneurs that help to develop their region
  • Wealthy balanced entrepreneurs so that can continue to do what they need to do and take care of their family

What the world will pay for

  • Guidance and support for entrepreneurs that want to grow
  • Training for entrepreneurs to move forward
  • Meet similar entrepreneurs

What I do well

  • Explain in a practical way
  • Make the self-employed think about why
  • Start and develop communities

What I love

  • Discover new things and sharing it to make people enthusiastic
  • Cultures and countries
  • Building and supporting the community
  • Spending time with the family

In my webinar on Choosing your target audience I used a similar diagram to write down your big goal.

Big Hairy Audacious Goals

The Hedgehog concept by Jim Collins from the book Good To Great: Why Some Companies Make the Leap… and Others Don’t (aff)

Hedgehog concept - Jim Collins

To find your BHAG you can answer these 3 questions:

  • What can you be the best in world at
  • What drives your economic engine
  • What are you deeply passionate about

In the core of this Venn diagram is your Big Hairy Audacious Goal or BHAG.

This is also covered in my book Choose Your Target Audience which will be released in the next month.

Credit photo Buddhist Temple – Sala Thai

Your Bliss

Have you answered the 4 questions to find your bliss? Let me know what your bliss in the comments below.
Or share your Big Goal with the world below.

By Erno Hannink

Sparring and accountability partner for entrepreneurs who create sustainable positive impact. Explores decision-making. Shares his insights on this in, articles, books (Dutch), podcast, newsletters, and tools. Has a life mission to reduce social and ecological inequality. Father of two children, husband of M., runs, referee for the national soccer league, and uses stoicism for calm. Lives in the Netherlands. Speaks Dutch, English, and German.

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